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Negotiating in the time of Covid-19

The Great Confinement or “Social Distancing” has put the world in an emotional and economic crisis, which the world has not seen in years. The ravages are exceedingly difficult to calculate, let alone overcome. However, as difficult as it is, we must not forget that it is still a crisis, and like every crisis, there […]

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A good product is just not enough

By leadership

Great leaders are both influential and intuitive Why weren’t the Mcdonalds brothers able to reap the success of their revolutionary fast food production system?  ¡Simple, due to their lack of leadership! It all started in 1937, in Pasadena, California, when the Dick and Maurice McDonald brothers opened a small self-service restaurant that actually, it first […]

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Better self-esteem = Better sales

We are what we think of us!!!! Every statement you tell yourself gives your subconscious a mental picture of yourself, which it will then try to make real. It’s all about how we see ourselves. Have you ever told yourself, I’m such a fool for messing up, and then found yourself making that same mistake […]

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Empathy is Everything

What’s more important, accomplish the sale or have a good relationship with your clients? The answer is easy, both. The single most important thing in every business is the long-run goal or the “big picture”, unfortunately, in order to accomplish it, you can’t prioritize one from the other. But the good news is that you […]

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Leadership and culture as growth pillars

It takes years to gain someone’s trust, but mere seconds to destroy it. This applies in business, our personal life and in politics. People need someone they can put their trust in, someone who is reliable and treats his followers with honesty, fairness and good judgment. Specifically, in business, when people are looking for their […]

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